Certificate Curriculum

Sustainable Leadership & Community Engagement

  1. Clarify your own vision of success so you can align your work with what you need to do to make sure that your work can be sustainable for you and help you meet your own needs.
  2. Learn tools that can help you get more energized, avoid burnout and become more adept at making decisions consistent with your top work priorities and personal commitments
  3. Explore possibilities for increasing community engagement through events

Financial Management

  1. Become a more effective leader by learning about budgeting and the interplay between money and mission.
  2. Examine basic financial statements, performance indicators, uses of internal and external reporting, taxation, and where fraud lurks in the nonprofit world
  3. Present financial information about your organization
  4. Understand the interplay between strategy, planning, budgets and policy.

Managing Change

  1. Plan an effective change management process within an organization
  2. Promote change from below
  3. Champion change from above
  4. Build strong coalitions to create social change
  5. Identify leverage points for systems change
  6. Explore the board’s role in leading change

Authentic Marketing / Telling Your Story

  1. Learn to perform SWOT analysis
  2. Clarify your mission and vision
  3. Develop an authentic pitch for your organization
  4. Practice telling your story

Communication

  1. Develop a communication plan
  2. Social media platforms and how/when to use them
  3. Tactics for implementation
  4. Communication for engagement and social change
  5. Communication policies: who, how, what, when, why

Donor Fundraising & Board Governance

  1. Redefining fundraising: It’s about relationships, not money
  2. Building a diverse funding base
  3. Creating the case for giving
  4. The Ask: Face-to-face fundraising
  5. Board roles in fundraising
  6. How organizations grow and change over time
  7. Building the board you need, based on where you are in your organization’s lifespan
  8. Setting expectations  (Board job descriptions)
  9. Sorting out board and staff roles

Grants and Earned Income

  1. Designing fundable projects (grant-thinking)
  2. Grant research
  3. Building peer-to-peer relationships with funders
  4. Proposal preparation
  5. The social enterprise spectrum
  6. Role models: Nonprofits that sell social change
  7. Peer review: Test our your earned income ideas
  8. Analyze the pros and cons of grant seeking.
  9. Build towards financial sustainability by exploring alternative revenue streams.

Conflict Resolution

  1. Identify how your leadership style impacts your ability to resolve and manage conflict
  2. Reflect on different aspects of your organizational culture and how it impacts conflict resolution
  3. Explore ways to overcome the emotional barriers to engaging in a difficult conversation
  4. Look at how assumptions and beliefs contribute to conflicts and practice communications strategies to minimize breakdowns due to assumptions
  5. Learn a handful of practical tools to enhance your effectiveness in managing conflict

Volunteer and Staff Management

  1. Recruiting, engaging, and thanking volunteers
  2. Creating structures of accountability for volunteers
  3. Effective supervision & performance management
  4. Human Resource policies and procedures for workplace issues such as hiring, firing, discipline, and harassment
  5. Meeting facilitation

Outcomes and Impact

  1. Program performance measurement and theories of change 
  2. Models for program planning and evaluation (logic models and Results-based Accountability)
  3. Models for working collaboratively on complex issues